Skin & hair intelligence

Your skin and hair routine, finally decoded.

MyCura reads your skin and hair, scores how products fit your profile, and builds routines that make sense — so you stop buying skincare blindly.

  • Built around your profile
  • Brand-agnostic
  • For iPhone & Android
MyCura home screen with a personalised greeting and the day's skin and hair routines
The problem

Skincare got complicated. Yours doesn't have to.

The shelf keeps growing, the advice keeps changing, and most of it was never written for your skin. Cura brings the quiet back.

Viral isn't personal

A product everyone loves can still be wrong for your skin, your hair, and your goals.

Routines quietly conflict

Actives overlap, steps cancel out, and the shelf gets more crowded than it needs to be.

Buying becomes guessing

Without a way to check fit, every new purchase is a small gamble you pay for twice.


How it works

From profile to routine, in four steps.

No streaks, no noise. A considered reading of your skin and hair, and what to do about it.

1

Build your profile

A short, considered survey reads your skin, hair, habits, and goals — in a few minutes.

2

Scan your products

Scan a barcode, a label, or your whole shelf. Cura reads each product against your profile.

3

See fit and friction

Understand what suits you, what doesn't, and where your current routine overlaps or conflicts.

4

Build smarter routines

Get a clear AM and PM skin routine and a weekly hair routine — with the reasons behind each step.


A look inside

Made to be opened slowly.

The survey, the scan, the fit scores, and the daily guidance — each one shaped around your profile.

MyCura home screen with a personalised morning greeting and the day's routines MyCura survey covering skin, hair, and lifestyle in a few minutes MyCura scanning a product and showing its Cura Fit score MyCura product shelf with formulas scored for fit to your profile MyCura Face Scan reading visible skin signals only Ask Cura chat giving short personal answers with your profile in mind

What's inside

Six quiet capabilities, working together.

None of them shouts. Each one earns its place.

Product scanner

Scan a barcode, a label, or your whole shelf and read each product against your profile before you buy.

Ask Cura

A calm chat advisor that answers in plain language, with your skin and hair profile already in mind.

Routine builder

A clear morning and evening routine with the reasoning behind every step, not just a list of products.

Haircare routine

A weekly hair routine that reads your texture, scalp, and habits — skin is only half the story.

Face Scan & progress

A read of visible skin signals over time — a quiet way to see whether a routine is actually working.

Fit & routine friction

See whether a product suits you, and where your routine overlaps or conflicts with itself.

Explore every feature →


Hands holding an unbranded frosted-glass skincare bottle in soft daylight
Before you buy

Before you buy another serum, scan your routine.

Cura helps you understand whether a product actually fits your profile and your routine — before your bathroom shelf gets even more crowded than it already is.

A minimalist bathroom shelf with a few unbranded skincare bottles in soft morning light
Skin Shelf Audit

Your skincare shelf has a hidden problem.

Cura helps you spot the overlap, the confusion, and the product-fit questions hiding in your current routine.



Why trust Cura
We are not a brand selling its own products, and we do not run a shop. The guidance has nothing to push — only fit to your profile.

Newly launched on the App Store · Built by Cura Ventures Group Ltd


Questions

Common questions

What is MyCura?

MyCura is a personal skin and hair routine intelligence app for iPhone. You complete a short survey, and Cura builds a private profile and shapes its guidance around it — a routine, a plain reading of what suits you and what does not, the reasons behind both, and a scanner that checks products against your profile before you buy.

Is MyCura a medical app?

No. MyCura is not a medical device and does not diagnose, treat, cure, or prevent any skin condition. It helps you understand routines, products, and everyday beauty decisions. For anything that needs a clinician, see one.

Does MyCura replace a dermatologist?

No. Cura is the considered, everyday reading of your skin and hair that sits alongside professional care, not in place of it. If a concern needs medical attention, see a dermatologist or doctor.

How does the product scanner work?

You can scan a barcode, photograph a product label, or look a product up by name. Cura reads it against your own profile — your skin, hair, habits, and goals — and shows how well it fits, not just what is inside the bottle. It is brand-agnostic: results are based on fit, never on who pays.

Can Cura help me build a skincare routine?

Yes. Once you have a profile, Cura builds a morning and evening skin routine with the reasoning behind each step, and highlights where your current routine overlaps or conflicts.

Does Cura work for haircare too?

Yes. The survey covers hair as well as skin, and Cura builds a weekly hair routine shaped around your texture, scalp, and habits.

Can I scan products before buying?

Yes. The scanner is built for exactly this — check a product against your profile before it joins your shelf, so each purchase is a more informed choice.

Does Cura support Face Scan?

Yes. Face Scan reads visible skin signals only, as a quiet way to track whether your routine is working over time. It is not a diagnostic tool and does not identify medical conditions.

Is my data private?

Your survey answers and profile are private to you. See the Privacy Policy for how data is handled.

Which devices is MyCura available on?

MyCura is available on iPhone via the App Store and on Android via Google Play.

Is MyCura free?

MyCura is free to start. You can build your profile and use core features at no cost. A paid membership unlocks the full set of features.

Which languages does MyCura support?

MyCura is available in English, French, German, Italian, Spanish, and Turkish.

Ready when you are

Ready to stop guessing?

Build your skin and hair profile in a few minutes. Free to start.

For iPhone and Android.